The streaming video analytics platform

NPAW is the global leader in holistic, end-to-end video intelligence solutions for streaming services

video intelligence

The NPAW
advantage

Learn how the NPAW Suite’s comprehensive streaming video analytics capabilities can boost your business

One tool, all the solutions

Everything your video streaming business needs to thrive, on a single platform

End-to-End monitoring and correlating of data across the entire OTT delivery chain

Real-time measurement of your user’s perceived quality of experience, in and out of the video player

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Deep audience segmentation and real-time analytics to boost ROI

Leverage AI-driven and real-time insights cross-matched with dynamic audience segments to improve engagement, boost retention, and make smarter decisions.

Explore Audience & Content →
Explore Growth & Retention →
Explore Advertising →
Explore Share Blocker →

Enable smart multi-CDN switching and monitoring

Automatically select the right CDN to meet business and audience requirements all based on real-time quality of experience data

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Understand your content, guide discovery, deliver recommendations, every time

Analyze how your content is performing, align your catalog to audience demands, optimize content placement and discovery, and deliver AI-power content recommendations to increase engagement and retention.

Explore Audience & Content →
Explore Content Discovery →
Explore Recommender →

Recognize the real user journey and optimize without guesswork

Identify real user journeys, navigation patterns, feature adoption, and drop-offs to improve engagement and retention, and leverage A/B testing to validate new changes in a controlled environment.

Explore User Journey →
Explore Experiments →

 

Optimize multicast video with fast packet recovery & instant channel switching

For broadcasters,  premium quality and reliable video transmission using UDP. For streaming video, get high quality, low latency, low cost video using standard encoders.

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Rely on the most advanced video analytics suite in the market

2+ trillion

Events processed daily

200+

Customers worldwide

197

Countries tracked (every single country in the world)

100+

Metric & dimensions filter options

UPCOMING EVENT

Mobile World Congress 2026

2nd – 5th March 2026  |  Barcelona

MWC Barcelona is the one time of year where everyone who’s anyone, in the world of connectivity, comes together under one roof. Tens of thousands of senior leaders from top global companies, international governments and trailblazing tech businesses converge to connect and create the future.  

NPAW has the answers

How do I know if I chose the top-performing providers and partners? 
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Where and when do I have QoE problems?
Read more →

How are recent changes impacting my QoE?
Read more →

Discover our QoE Video Analytics solutions

Are all my ad slots actually being served?
Read more →

Is poor ad quality causing lower engagement and consumption levels?
Read more →

What is the right number of ads, length, and position for my platform?
Read more →

Discover our QoE Ads Analytics solutions

What is causing my users’ app sessions to crash?
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Where are my users experiencing traffic bottlenecks and slow load times?
Read more →

How many login issues are my users encountering?
Read more →

Discover our QoE App Analytics solutions

How do I secure CDN quality and availability / redundancy at all times?
CDN Balancer →

How can I best switch between CDNs to meet business and quality needs?
CDN Balancer →

How can I ensure reliable, high-quality video transmission?
Multicast Valeria →

Discover our Video Delivery solutions

How does my audience discover and engage with my content?
Audience & Content →    Content Discovery →

How are my strategies driving long-term growth and retention?
Growth & Retention →

How can I maximize ad revenue?
Advertising →

Discover our Digital Experience Intelligence solutions

How do users actually navigate my platform?
User Journey →

How can I maximize the value of every session?
User Journey →

How can I test and validate changes with confidence?
Experiments →

Discover our Digital Experience Intelligence solutions

How do I personalize the experience of my audience?
Recommender →

How can I deliver the right content at the right time?
Recommender →

How can I detect unfair account sharing?
Share Blocker →

Discover our Digital Experience Intelligence solutions

How can I monitor service quality of my infrastructure?
Monitoring End-To-End →

How can I replicate end-user devices of my customers?
Monitoring Probes →

How can I automate troubleshooting & QA?
Monitoring Probes →

Discover our QoS Monitoring solutions

A single suite

With the NPAW Suite, you have all the streaming video analytics solutions you need on a single platform.

The all-in-one approach allows you to avoid data inconsistencies between teams, providing a single source of truth that eliminates interdepartmental disconnect, increases efficiencies, and allows your entire organization to make cohesive data-driven decisions.

Plus, you cut down costs by having to pay for and maintain only one analytics tool as opposed to several ones.

Analytics for the global streaming industry

The NPAW Suite works with all video players in the market and handles up to 15 billion video plays globally every month.

We serve all key actors involved in the video streaming space, from OTT platforms to telecom operators and broadcasters.

Our analytics solutions include OTT video analytics and video audience measurement, video app analytics, CDN load balancing, and video advertising analytics. 

Reliable, real-time insights

The NPAW Suite of streaming video analytics solutions delivers reliable, real-time insights with no granularity compression.

Our solutions are CDN and player agnostic and provide you with a reliable, vendor independent assessment of your service’s quality of experience and quality of service.

With unlimited multi-dimensional filtering and over 85 metrics from which to choose, you can look at and segment data in real time with 1-minute granularity.

Holistic optimization

Thanks to the NPAW Suite’s real-time streaming analytics solutions, you can optimize every key aspect of your video streaming platform.

Video content analytics and video engagement metrics give you visibility into your content’s performance, while video session tracking and video app analytics allow you to understand how your users navigate your video app.

Combined with insights into CDN performance and platform performance, NPAW offers wholistic software to improve video quality of experience and service.

 

FEATURED REPORT

Video Streaming Industry Report 2025

The 2025 report highlights sustained improvements in streaming quality across core metrics, reflecting ongoing investment in performance optimization across both VoD and Live streaming.

The latest industry updates and resources

Preview of white paper on how to measure video streaming quality

CASE STUDY

Delivering flawless streaming at lower cost

Preview of white paper on how to measure video streaming quality

CASE STUDY

MotoGP, Cires21 & NPAW combine forces for seamless video delivery

Preview of white paper on how to measure video streaming quality

CASE STUDY

How Deutsche Telekom and NPAW ensure best in class video quality

Improve your overall product experience with NPAW

Contact us to receive a free demo. Discover how our video intelligence solutions can positively impact your product offering.

NPAW Video Streaming Industry Report 2025  |   Report

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